(The Bay Area ).- PROFESSIONAL PUBLIC RELATIONS 101 CONFERENCE (PPR101) is a multi-city tour that seeks to
educate, enlighten and empower tomorrow’s urban trendsetters on increasing
exposure via newspapers, magazines, websites and video shows. Attendees will
have the opportunity to engage in dialogue with top entertainment journalists,
editors, critics, publicists, marketers and television show hosts. PPR 101 is co sponsored by Sesac
Publishing, Digi Waxx, Fashion Fetish
and DIVAdend Entertainment & Public Relations Firm.

Panel discussions,
power networking and one on one sessions will be offered. Registrants can
learn, from a publicist, the role of a publicist, what to expect from this
service, the costs, etc. From top
editors they can learn how to get on national websites, television shows and in
magazines. There is also a controversial
panels dubbed industry vs in the streets, this is the business of
entertainment. The fifth stop of the PPR 101 tour will be The Bay
Area, California, on Saturday May 30, 2009 where The
Doubletree Hotel & Executive Meeting Center Berkeley Marina will play
host.

Allhiphop.com’s Steve Raze, Celebrity Publicist ChiQ Simms, Source Magazine’s
Carlton Wade, Down Magazine’s
Big Hawk, XXL’s Brandon Peters as well as Carl Cherry , MTV’s Jayson Rodrigues,
Murder Dog Magazine’s Black Dog Bone many more will be among the panelists
offering advice while taking note of the attending talent pool. The casting director from BET’s
Wild Out Wednesday will pick from the PPR 101 showcase contestants
to feature on the highly successful video show, 106 & Park. Only 20 PPR
101 conference pre-registrants will be allowed an opportunity to showcase
their skills.

In The Bay Area,
event organizers will debut the first PPR
101 Compilation CD. A cooperative endeavor
with DJ KSB, Volume one of the
compilation will feature some of the best talent who have performed and/or
participated in a previously held PPR 101 seminar/showcase. “For many independent artists, we act as
their unofficial publicist, via PPR 101.
Long after PPR 101 has left their city, we continue to advise many past
participants on how to build on their existing momentum. Having music included on the compilation cd
affords the artists music reviews by top entertainment journalists and exposure
in additional markets, even when they aren’t present. PPR 101 is not just an event; it’s a
relationship of results, explains ChiQ Simms, event
organizer and celebrity publicist.”

PPR
101 has been hosted In New Orleans, Atlanta, Memphis
and Dallas with plans in action for The Bay Area, Arizona
and Miami this spring/summer. “This is the
first event of its kind, Simms continues, to educate aspiring entertainers on
how to secure editorial coverage on their talent and/or craft and career
altering media exposure opportunities.”
Simms has devoted her entire career to securing press for entertainers,
causes, politicians and pastors. An
advocate for empowerment and education, Simms is proud to coordinate this innovative
effort with proven media moguls, other top publicists and editors.